Creators of worship services know better than anyone that worship and its teaching should be more than a passive experience. Teaching is most effective when it’s an enjoyable opportunity where people are uplifted, engaged and inspired in unexpected ways—ways that make them return to a church again and again.
Today’s attendees want to see and hear the same technologies they are using in their day-to-day lives, where media and new technologies have set the bar high and increased people’s expectations.
The rich significance of visuals
In the same vein, a defining goal in any house of worship is education and learning, so it makes perfect sense that the top learning techniques be introduced and implemented, as well. And although religion is timeless, how we learn is generational. So to stay relevant and attract new audiences and generations, the most up-to-date engagement tools must be leveraged in the crucial area of video display as part of the overall worship service mix.
Entrepreneur Magazine corroborates the absolute importance of visual engagement: “It is a universal truth, when we learn through visuals, we grab the subject easily rather than just looking into the ‘blackboard’ and listening.”
New technology puts control of visual elements at the pastor’s fingertips
Optoma, a professional developer of ProAV products for decades, listened to its customers who express a need for new ProAV tools for teaching and audience engagement—two critical areas for modern houses of worship. Recently the company began product development revolving around this customer need: What if new technology could put creative display of visual elements at the fingertips of a pastor leading worship?
In October 2018, in response, the company introduced Optoma Creative Touch Solutions, an affordable line of high-definition, large-screen interactive flat panel displays (IFPDs). Available in 65-inch, 75-inch and 86-inch formats, Optoma is entering the IFPD market aligned with its longstanding brand commitment to bring the highest-quality products to market at the industry’s best pricing, starting at just $3,499 with a three-year warranty--ensuring a high ROI for churches and religious facilities everywhere.
Communications solution: Optoma Creative Touch Displays
Boasting 4K UHD resolution and a 20-point touch-enabled display, Optoma’s Creative Touch interactive flat panels bring sermons and idea-sharing to life. They are designed to enable the speaker, a pastor for instance, to leverage video, mobile sharing, image sharing, graphs and real-time polling of a congregation to keep the conversation timely, relevant and engaging.
Optoma’s IFPDs are designed to enable the speaker, a pastor for instance, to leverage video, mobile sharing, image sharing, graphs and real-time polling of a congregation.
Borrowing from the education market, according to a Gallup survey, “After introducing smart technology in schools and colleges, students’ engagement rates have improved by 55%.”
Like education, the media that church technical artists create—and the ways that media can be leveraged--need not be passive. To reach every person in attendance at a worship service, that service must deliver an immersive experience where people are uplifted, engaged and inspired.
Click here to learn more about Optoma Creative Touch Solutions.
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